A properly set offer is the key to successful sales. Customers will appreciate clarity, fair conditions and high-quality visual presentation. What to look out for?
There is strength in simplicity
The offer should always be clearly understandable at first glance . When the customer does not have to think about unnecessary complications, they will buy easier and faster. The price list must be available on IG, FB or the website
This is also related to the number and settings of variants. 2–3 simply set variants are optimal , a larger number can be confusing and rather discourage the customer. Choose the basic variant as the default and only then add extended versions.
How to get a satisfied customer?
Choose the best from your offer for the event. You will attract more customers with proven services and attractive new products than with clearance sales or test versions.
A discount does not mean a lower quality of service. Treat the customer the same as if they had paid full price. The customer will recognize the opposite approach and it may be reflected in the review.
The event description must be realistic . State exactly what the customer should expect, and deliver on it. Even a small detail that you don't provide (e.g. a missing welcome drink) can affect the rating.
Avoid hidden fees . Always state any additional fees in a transparent and understandable manner. Your current price list must also be easy to find on your website, Instagram or Facebook.
The service must be available
Limit the use of the offer to only the most necessary cases . Vouchers that are too short in validity, limited possibilities of their use (e.g. Wednesday to Friday from 2 to 5 p.m.), complications when booking or complex conditions of use reduce sales and customer satisfaction. Make the offer as accessible as possible .
What is the optimal validity period for vouchers depending on the type of offer? We recommend 3–5 months for local services, 6–12 months for accommodation, and 3–10 months for goods.
Pay attention to the quality of the presentation
High-quality, authentic photos will increase customer confidence in your services. Please include at least 4–6 high-quality photos in landscape format (2000 × 1000 px), well-lit and without text overlays, with your offer. Portrait photos are not usable in the presentation on our website.
Trust our experts and follow the recommendations of your sales representative. Our suggestions for adjustments are based on verified data and long-term experience with successful events.
We look forward to working with you and wish you many successful offers.